Thursday, April 12, 2012

CEO, please entrepreneurs mining personality


The people are the makers of history, this is the basic principle of historical materialism of one. Don't understand the people I'm afraid will ask philosophy: be not? No MAO zedong, which come of new China? History of the outstanding people of the role of course cannot be ignored, even Marx is also think so.

Entrepreneurship is not so? No liu which come of lenovo? No Bill Gates which come of Microsoft? And look at that only through red apples, once a jobs retirement, forty thousand workers'm afraid I'll have to find decapitated north? Do not believe we'll see about that!

So, entrepreneurship is a very "personalised" thing, another big enterprise is also against that a two souls like founder: their character, thoughts and choose, make greatly small, all kinds of business enterprises. Company between competition, in fact, is the founder of the personality charm and thought force of the competition.

Make a entrepreneurs, need to include but not limited to the following several aspects of the basic raw material:

impulsion

Business must have the driving force of the spontaneous, do not need to ask: "what is the best industry business? You think I can venture? When is the best time to do business? No money can venture? Good team how to find? If you fail to do?" A lot of people who want to start business, but not always exceed that first step. For real person do poineering work, even for all of the above problems are no definite answer, so also the USSR to venture, want to block are no holding. The power of the business after all, from a person driving force of the spontaneous.

Simple values

Business must have a "simple values" : do more important than want to, again big business will start small-Justdoit, persistence insist again, the world can't overcome difficulties, VC money can also give more, burn, customers the most important, speed is very important, and cash flow is very important, if you fail to find their own reason must, in order to stage a comeback when no longer make mistakes...... Just like in life, we have to be the basic principle, the business "simple values" give you with faith and courage, guide and regulate the running your every move, even if everyone in to add melamine milk powder, you will also Kennedy keep lonely, absolutely not do excuse me the customer's business; Although everyone in the stronghold profit in the short run, you still deliberately innovation, innovation and quality as the life of a enterprise.

Leader temperament

Leader temperament and not the habitual orders, but at a critical moment can stand up, in most people do not regularly over calm clappers, this moves when it decisive moves. Entrepreneurs should do more "liberal dictator", the pursuit of the self "I", with his self-made rules as effective for yourself, make a mistake brave stand up and take responsibility, and not to push to take off and accuse others of, and, more important, to share with the team leader, know how to let their men do more than your best! 

adventure

In the business risks and opportunities coexist, often go risks can use to defeat the opponent way, even if not one hundred percent sure, should also be decisive try. Adventure is not everyone likes to touch things, needs a leader of the quality of the people to challenge, overcome difficulties. Leaders often was born in trouble, in the plight of adventure in lead the team to rise, finally overcome difficulties and success, this spirit is a leader of the most rare intangible capital. Adventure is a kind of spirit, a kind of attitude, a start, but the purpose of the adventure than risk, but survival and success.

focus

What is called a "focus"? Dedicated is say "NO", and in the 100 decision in 99 to say "NO", allows only a "Yes". More image some: out of your hands and 10 fingers must be cut down nine, you leave which one? Entrepreneurs should use this method to treat their own products, chop down, to keep only a necessary, so that you can make a iPhone, iPad, and iPod. Nothing in the world is stronger than "focus" more powerful.

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