Monday, February 20, 2012

The university campus promotion a business plan



College students need to make some activities, in addition to some of the funds inside, to social and sponsorship activities of the funds of a big head. Go out before sponsorship, as director of the department, write a specific business plan, let the sponsor of the clear understanding activity content and sponsor mode is very important. The following is the world managers office partners to provide you a detailed model of the business plan, and I hope to help you.



The university campus promotion model business plan



A. The client's name: XXXXXXXX



2. ChengBanFang: XXX university XX college student union



3. Time: 200 X X X X ~ on on X



4. Site: XXX university Jiao bridge park south campus



Five. Activity goal:



On the one hand the PHS users thank the campus, strengthen the contact; On the other hand, expand the influence, absorb more students become small quick users.



6. Content situation:



Your company in my college in small quick promotion activities, I hope the cooperation with your company on the promotion activities, on the one hand, in the student expand influence, propaganda in place; On the other hand can explain nature through the introduction, target, make the students to the company's business and convenient clear preferential project, to join, become small quick customer, we will set up a personnel help your company propaganda new business (need to have 1 to 3 salesman over supervision) in addition, we will please percussion band and WenYiBu personnel come performances.



Seven. Sales promotion activity concrete content:



(a) the promotion propaganda:



1. The media publicity:



(1) X month X- - - X month X, television every day at school a week scrolling marquee propaganda, through the various bedroom TV to your company's specific image and carry out specific activities of the direct introduction of the students in my heart.



(2) X month X- - - X month X, school radio station, and radio propaganda, and the increased publicity.



2. Outdoor advertising:



(1) with three banners were in campus help your company make signs advertising (banners by your company to provide)



(2) in the school marked position, powerful promote your company name, mark and activities slogan.



(3) in the activities on the same day, twelve to fifteen students assigned members help your company hair handbill, etc.



(2) the promotion content:



(1) promotion time: X month X or no X



(2) to provide corresponding promotional site and audio equipment



(3) the promotion activities provide our arrangement: the main promotion for the time, 9:00 to 11:00 this two hours will provide our band of miss manners, WenYiBu members and live performances (show to give priority to another song will have the corresponding dance auxiliary), expand the influence of publicity, and provide a host, handle the activities (including the opening words, company introduction and product introduction, and small quick business preferential policies and the arrangement of the cultural programs.) at the same time in this period our advice may be held the sweepstakes (concrete plan can discuss any, it is mainly decided by your company, including gifts, etc.).



(4) 11:00 to 17:30pm at the scene of the smaller propaganda, and sent (2 ~ 3) help your company to agents work.



Eight. The public goal:



Students (of school students have more than ten thousand people, XX college students have 3500 people, today in XX campus more than 2500).

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